NEEDHAM, Mass. — SharkNinja has announced the launch of its We Won’t Wait Fund in partnership with the Breast Cancer Research Foundation (BCRF), committing at least $250,000 to support breast cancer research.
Launched in recognition of Breast Cancer Awareness Month, the fund will provide resources to early-career scientists to establish research programs and pursue innovative approaches to breast cancer prevention and treatment.
“Our mission at SharkNinja is to positively impact people’s lives, and that doesn’t stop with the products we build,” said Laura Dyer, Senior Vice President of Global Entertainment & Culture Strategy at SharkNinja. “The Breast Cancer Research Foundation shares our belief that meaningful progress requires urgency and investment in the next generation of researchers. Through the We Won’t Wait Fund, we’re proud to help rising scientists pursue ideas that could lead to better prevention and more effective treatments, helping move us closer to a cure. People facing breast cancer can’t wait for answers, and neither will we.”
As part of the initiative, SharkNinja is introducing the We Won’t Wait Collection, a limited selection of home and beauty products. The company will donate 20% of gross sales from the collection to BCRF through May 2027, with a minimum total commitment of $250,000.
“Breakthroughs in breast cancer research begin with bold ideas, but rising scientists need the resources to turn those ideas into meaningful discoveries,” said Donna McKay, President and CEO of the Breast Cancer Research Foundation. “We are grateful for SharkNinja’s truly insightful investment through the We Won’t Wait Fund, which will help strengthen the next generation of breast cancer researchers and accelerate progress for patients and families everywhere.”



