Imperative Care Names Jay Martin Chief Commercial Officer

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Jay Martin

CAMPBELL, Calif. — Imperative Care has appointed medtech executive Jay Martin as Chief Commercial Officer as the company works to expand its presence across stroke and vascular markets.

Martin will lead the medical technology company’s commercial strategy, with a focus on aligning commercial and product development efforts, expanding strategic partnerships and building infrastructure to support continued growth and commercialization.

Imperative Care is focused on developing treatments for patients with thromboembolic disease.

Martin brings more than 25 years of executive leadership experience across medical devices, robotics, imaging and advanced technology platforms. Most recently, he served as president of VulcanForms, where he led the build-out of the company’s commercial and product engineering organization and helped guide its transition from a development-stage company to scaled production. During his 18 months at the company, VulcanForms built a backlog exceeding $1 billion.

Before VulcanForms, Martin spent eight years at Globus Medical, ultimately serving as president of imaging, navigation and robotics. He was part of the leadership team that helped grow the company from about $400 million in revenue to more than $2 billion. He also led commercialization of the company’s robotic platform launch and built a 250-person global organization spanning product development, marketing, sales, clinical education and field service.

Martin also held senior commercial leadership roles at Intuitive Surgical and Boston Scientific. He holds a Bachelor of Science in Business Administration from Drexel University, with a concentration in finance and marketing.

“Jay’s appointment marks an important step in our commercial evolution,” said Fred Khosravi, Chairman and Chief Executive Officer of Imperative Care. “The creation of this role reflects our commitment to building a world-class commercial organization. Jay brings exactly the profile we were looking for with deep expertise in peripheral vascular and robotics, two areas central to our strategy, combined with a proven history of building high-performing teams and scaling disruptive technologies. We are confident he will be a transformative leader for Imperative Care.”

Martin said he is joining Imperative Care at a time when the company has already built alignment across key parts of the organization.

“I am excited to join Imperative Care in a leadership role where my experience can contribute to the company’s ongoing commercial execution and operational focus,” said Jay Martin, Chief Commercial Officer of Imperative Care. “The alignment across clinical, commercial, and cross-functional strategies that has already been established here is a true organizational strength, and I am committed to building upon that effort.”

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